INSPIRE Conference Schedule

Have you ever considered who your perfect, niche client should be? Are you advertising on the platforms that capture their attention? Revised your pricing or sales strategy since the onset of covid 19?

Creating a customer avatar will help you eliminate the guess work. Developing a niche by carving out a small piece of the pie has been proven to be successful for new and existing entrepreneurs alike. Jenefeness is a strong believer that “your riches are in your niches”.

During this workshop you will:

• Assess popular business models
• Explore the Niche leader model in depth
• Create your niche customer profile
• Develop a marketing budget
• Draft a marketing strategy
• Evaluate tools for marketing management